Aleph

Why Aleph?

Emma Peters, a global makeup artist from New Zealand, saw firsthand how harmful beauty products impacted people, animals, and the planet. Aleph was born from her mission to create high-performance, ethical beauty.

🌿 Multi-use, minimal waste
🐰 Cruelty-free & vegan
🌏 Sustainable packaging
🏆 Gold & Editor’s Choice – Clean & Conscious Awards

At The Bare Theory, we were drawn to Aleph’s simplicity and versatility. No cluttered palettes—just small jars and a signature mixing tool that adapts to your unique style.